Price$39.95
Media TypeVideo Tape (VHS)
CategoryBusiness
Date AddedMar 16, 2003
Marketing Your Magic In The Real World Video
Davis, Scott
Tool Shed Productions
(Based on 2 reviews)
Reviews
(Top ▲)
Without a doubt, one of the finest videos I've ever watched on marketing you magic. I'm writing this 15 years after this video was released and MANY of the bits he focuses on are just as timely today as they were back then!
He only briefly discusses working on your web site, but a lot of the bits he discusses utilizing print marketing is perfectly applicable to internet-based techniques. If you can pick this up cheap, do it!!
He only briefly discusses working on your web site, but a lot of the bits he discusses utilizing print marketing is perfectly applicable to internet-based techniques. If you can pick this up cheap, do it!!
(Top ▲)
As magic becomes more popular and especially in the last few years there has been a trend to churn out books, audio media, and videos on the business side of magic. This is great for the magicians that would like to earn a few bucks with their skills; however, the market is a double sided sword. Some of the products are junk and some simply will not relate to the field that the would be professional magician is trying to break into.
With that all being said lets talk about this video. It is a well made and high quality tape. It is a solid entry level marketing video for magicians. It is mostly geared for magicians attempting to break into the corporate market but there is useful information for all performing genres. This is because Scott Davis kept it pretty simple.
Scott Davis talks about the importance of using high quality. He gives ideas on press releases and flyers that you would send out to potential clients. He talks about business cards but only very briefly. I think you could do an entire tape on business cards. It is one of the weaker points of the tape. He goes on to give various ideas on promotion, materials, and the idea of letting a professional design your materials. He also gives ideas on how this can be done much more cheaply than you might expect.
There is some solid entry level advice and ideas given on this tape. I fear that the main problem with the tape is that too much material is covered for the time given so that sometimes is lacks the depth that should be given to a particular subject.
If you are just starting out and have no idea on marketing or putting together your promotional material it is worth a look. I give it 3 stars.
Sergeant
With that all being said lets talk about this video. It is a well made and high quality tape. It is a solid entry level marketing video for magicians. It is mostly geared for magicians attempting to break into the corporate market but there is useful information for all performing genres. This is because Scott Davis kept it pretty simple.
Scott Davis talks about the importance of using high quality. He gives ideas on press releases and flyers that you would send out to potential clients. He talks about business cards but only very briefly. I think you could do an entire tape on business cards. It is one of the weaker points of the tape. He goes on to give various ideas on promotion, materials, and the idea of letting a professional design your materials. He also gives ideas on how this can be done much more cheaply than you might expect.
There is some solid entry level advice and ideas given on this tape. I fear that the main problem with the tape is that too much material is covered for the time given so that sometimes is lacks the depth that should be given to a particular subject.
If you are just starting out and have no idea on marketing or putting together your promotional material it is worth a look. I give it 3 stars.
Sergeant