Price$66.30
Media TypeDVD, Utility Props
CategoryMentalism
Date AddedApr 04, 2014
The Business
Romanos
Alakazam UK
(Based on 2 reviews)
Imagine removing your business cards from your case and handing one to your spectator. The rest of the cards are placed back and your spectator is asked to draw an image (or write a word) on their card. When they are ready they slip the card into the case in amongst the other business cards. All this happens while your head is turned. You now close the case and put it in your pocket. THE JOB IS DONE!! At this point you are now ready to reveal the word or drawing. You are truly going to love performing The Business and the method is going to amaze you!
Each Business Package comes with:
Custom manufactured Gimmicked Business Card Case
Matching Un-gimmicked Business Card Case
Cloth Bag For The Case
Full Instructional DVD
Reviews
(Top ▲)
Random I-Tunes Song of The Moment: Wrecking Ball by Christina Grimmie
The Business by Romanos Review:
One gimmick, 30 minutes and $66 bucks. Is it gem or is it rubble? Stay tuned to find out.
Effect/Method
The effects are various and sundry. What you're really getting is a normal everyday object that has been modified to allow you to quickly, easily and secretly gain access to information that has been written down. The device is a business card holder. It's extremely clever and well made. It's the same thing (conceptually) as a P**k wallet.
It looks great and totally above board. Plus, you are provided with an ungimmicked one as well. In order to gain access to the information, you virtually have to do nothing; just pick up the business card case and put it away. The method is very much within the reach of all skill levels.
Ad Copy Integrity
The ad copy is legitimate. It's as clean as they say it is. In fact, frankly, I think it's better than the ad copy/ad trailer made it look.
Product Quality
Both cases are very well made and will last a lifetime if you take care of them. The DVD is well produced, well lit, well mic'd, etc. They covered multiple ideas that you could do with this. The only negative I'd say is that a lot of the ideas were very briefly walked through without much attention given to them. However, once you understand the gimmick - that'll take 2 seconds - then the method to most effects becomes obvious.
Final Thoughts
This is the type of thing, as Peter Nardi mentioned, that odds are if you're buying it you've already got a routine or use in mind. However, even if you don't have a specific routine or use in mind, you'll find this valuable if you need to get access to secretly written information.
Final Verdict:
5 Stars with a Stone Status of GEM.
(Top ▲)
I hate peek wallets. I hate impression devices. I hate pretty much any mentalism effect that requires a trip to the magic shop. When I got this for review, I thought I was going to hate it. I not only like it, I kinda love it.
It’s very clever, deceptive, and versatile in a variety of situations. This is no nonsense mentalism. They draw a picture. It’s isolated in the metal business card case. You duplicate the drawing. The end. No counting, spelling, pumping, sneaky moves, or usual BS that’s in most mentalism products on the market. The business card case looks exactly like all the usual metal business card cases we’ve got at the bottom of our deck drawers. It’s so normal looking, that it will fade away, and the spectators will never even think about it.
When I watched the demo, I had an idea of how it worked, but it turned out to be much better than what I thought. The DVD teaches the techniques well, and doesn’t go on for too long. It’s short, and to the point, just like the effect.
If someone wants to learn mentalism, I always tell them to learn from books, and to learn basic techniques like the classic center tear so they don’t need to rely on gimmicked wallets and impression devices. However, if you are a professional strolling magician who wants to add a simple, quick, powerful mind reading effect into your working repertoire, then I think this is a great option. It’s a little pricey, but it’s definitely worth it for the working professional.
I know I’ll be using this in the near future!
Five Stars
It’s very clever, deceptive, and versatile in a variety of situations. This is no nonsense mentalism. They draw a picture. It’s isolated in the metal business card case. You duplicate the drawing. The end. No counting, spelling, pumping, sneaky moves, or usual BS that’s in most mentalism products on the market. The business card case looks exactly like all the usual metal business card cases we’ve got at the bottom of our deck drawers. It’s so normal looking, that it will fade away, and the spectators will never even think about it.
When I watched the demo, I had an idea of how it worked, but it turned out to be much better than what I thought. The DVD teaches the techniques well, and doesn’t go on for too long. It’s short, and to the point, just like the effect.
If someone wants to learn mentalism, I always tell them to learn from books, and to learn basic techniques like the classic center tear so they don’t need to rely on gimmicked wallets and impression devices. However, if you are a professional strolling magician who wants to add a simple, quick, powerful mind reading effect into your working repertoire, then I think this is a great option. It’s a little pricey, but it’s definitely worth it for the working professional.
I know I’ll be using this in the near future!
Five Stars