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Emotional Intelligence (E.I.) Review

July 17th, 2009 7:16am
Reviewed by Brian Reaves
I wish I could say something really spectacular about this video, but it is at best mediocre. I have to give Jermay credit in that he didn't edit this thing down during the performance because he could have and we would have understood why. When the person you're performing the trick for on the video actually looks bored and keeps looking around as if to say, "When will this be over?", it's time to get another trick. That being said, this is an incredibly long video with a lot of teaching on it. Even though it's only one routine being taught, the teaching can be applied to other mentalism effects.

This is basically a three-phase effect that is supposed to supply perhaps 15-20 minutes of material for you. If you choose to do this, however, you are going to bore your group to tears unless they really find you fascinating or are simply really good friends. Jermay seems to go on forever before actually beginning the effect, and then unnecessarily explains to the spectator how the first letter of the cards form the words "THE SCAM". After talking about fake psychics, then mentioning "THE SCAM", the spectator is then supposed to believe you can read emotions and minds for real? Nope, not gonna happen.

Derren Brown has performed an effect very similar to this, but his pacing is much faster and it serves to streamline the whole thing. I'm not saying you should rush through the effect, but I AM saying you should "trim the fat" on the presentation given herein. Jermay has some nice ideas on cold reading that you can apply to other work if you want to.

I do like the fact that you get to involve another spectator during phase 2 so this becomes a little more interactive for others. Also, if you can somehow get phase 3 to work flawlessly for you, it ends with a bang. That's going to take some practice though, and you're going to miss it a bit in the beginning.

Product info for Emotional Intelligence (E.I.)

Author: Luke Jermay
Average Rating:  (1)
Retail Price: $29.95
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Manufacturer's Description:

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Jermay's room-shattering THREE PHASE mind reading routine. Entertaining a room full of people has never been this easy! Completely impromptu. Can be done on business cards.


The performer attempts to read a spectator's mind.

The performer displays a stack of index cards / business cards / napkins. Each card has an emotionally-charged word written on it. The cards are mixed. A spectator is asked to select one of the cards and remember a time they felt that emotion.

The performer begins to vicariously experience the emotion... vaguely at first... almost like a psychic reading... but the performer gets more and more specific and eventually names the emotion exactly.

Phase 2: BUILD ON IT

The performer attempts to transfer his/her psychic abilities to a spectator.

One spectator selects an emotion card and thinks about a time in his/her life when he/she experienced that emotion.

With the performer's help, a second spectator is able to intuit the emotion the first spectator is thinking of and name it exactly.


The performer attempts to name specific details from a spectator's life.

The cards are mixed. A spectator removes one of the emotion cards. The performer asks the spectator to think of a specific name and a time period they associate with the emotion they have chosen.

The performer removes a notepad and pen. One-by-one the performer writes down the specific details he/she is sensing from the spectator's life. The performer is specific. His/her intuitions are committed to writing so there can be no mistake.

The performer is accurate to a degree that proves shocking to the spectator. This is an emotionally-CHARGED climax that can go in many directions. The performer is guaranteed three hits.

A Framework for Cold Reading

EI provides the performer with three phases and five guaranteed "hits". The methods Luke teaches are surefire and can be depended upon in performance. EI does not rely upon cold reading or guesswork.

That said, EI is ALSO an ideal framework for cold reading. Within the context of EI, performers can apply cold reading techniques without fear of failure. The three-phase structure of the routine and the FIVE GUARANTEED REVEALS ensure a great performance regardless of the accuracy of the cold reading.

"I wish I had a routine like EI when I was learning cold reading." -- Luke Jermay

Features over an HOUR of live performance footage. Performance venues include:

  • The Magic Castle in Hollywood
  • The Onyx Theater in Las Vegas
  • Psychic Eye Book Shop in Las Vegas, NV
Running Time Approximately 2hr 32min

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